Research & priorities
Understand the audience, search questions, existing presence and opportunities worth investigating.
CHROMA / GROWTH STRATEGY & SEO
Connect what people are looking for with what your business offers. Search visibility and a considered growth plan, grounded in priorities.
The right content. A clear experience.
Give discovery somewhere to lead.
THE OPPORTUNITY
Being discovered is valuable when the experience that follows answers the customer’s question. We connect search, content and the website with the wider commercial goal.
Understand the audience, search questions, existing presence and opportunities worth investigating.
Define relevant website, content and search improvements around those priorities.
Agree meaningful measures and review progress in context, rather than treating isolated traffic figures as the whole story.
The combination of work, deliverables and support is defined in your proposal.
IS THIS YOUR NEXT MOVE?
For businesses that want to improve organic discovery, give their marketing a clearer direction or connect disconnected growth activities.
Your website, target markets, existing search reporting, business priorities and the products or services you want people to discover.
Prepare your next stepIN PRACTICE
BEFORE WE BEGIN
There is no fixed timeline that applies to every website. Competition, the starting point and the agreed work affect progress. We define review points and realistic expectations around the brief.
No. SEO is one discipline. A broader growth brief may connect search, paid media, content, the website and customer follow-up according to the business need.
THE NEXT CHAPTER
Bring the ambition.
Let’s find the right starting point.